Cathi Hauck has joined BWQOHT Inc., the parent company of Big Woods Restaurant Group, Quaff ON! Brewing Co. and Hard Truth Distilling Co., as marketing director.
Hauck will support marketing efforts for the organization expanding outside the state by implementing marketing campaigns and guiding overall messaging and strategy. She is the first to serve in this role.
“Cathi brings a unique skillset that compliments the daily tasks and strategic planning needed for our marketing efforts as we continue to grow our restaurant operations and craft spirits and craft beer presence across the country,” said BWQOHT Inc. co-founder and CEO Ed Ryan. “Her background brings great value to the team and our set of diverse brands.”
Prior to joining the BWQOHT Inc. team, Hauck served as the director of internal communications for Comcast Advertising. In that role, she executed communication strategies targeting whole and segmented employee audiences, creating awareness and influencing opinion, behavioral changes and revenue generation.
“At the end of the day, the BWQOHT Inc. team wants to provide an outstanding customer experience,” Hauck said. “Joining this team during unprecedented times doesn’t change that, and I’ve enjoyed marketing our products in a ‘virtual’ way in this new role.”
Hauck received her degree in radio and television from Indiana University-Purdue University Indianapolis.
